Times Square Jumbotron to Display New Year’s Eve Text Messages

Every New Year’s Eve people gather at the New York City's Times Square to celebrate the passing between the years.


Verizon Wireless had an extraordinary idea for this special moment that comes only one time in a year, and offers the possibility for its users to publish their text messages exactly on the Sony’s Jumbotron.

The JumboTron developed by Sony is one of the largest vacuum fluorescent displays ever made, composed of 3 to 6 tiny CRTs, each of which is one color of a pixel.
It is prepared to display all the wishes for the new year coming from the half million people gathering in Times Square, that use a text-capable phone and any wireless carrier.





People from US that will want to see their special messages on the Spotlight Live's Jumbotron have to e-mail them to NYC@pix.vzw.com.