Camera Phones Plaza

CES 2008 didn’t host only products presentations from large known companies but also interesting innovations such as the Njoy cigarette from Sottera, a small company located in Scottsdale, Arizona, which invented a great product to help smokers quit this habit or to offer them a new healthier smoking alternative.




This type of cigarette consists of a microelectronic device powered by rechargeable Li-Ion batteries and used together with replaceable cartridges to simulate the smoking process.
If you are a cigar or cigarette smoker you will find this product in the two shapes and in several color options to have not only a smoking source but also a cool accessory.

The company doesn’t want this to be too far from the real experience and so it provides Zero, Light, Medium and Full nicotine cartridges in regular and menthol flavors, with additional flavors to come soon.

From what the company published about this new product, I took the conclusions that Njoy is looking like a cigarette but it also offers the same feeling and taste as a real one.
On the product’s website you will find an online calculator to calculate how much will you save if you start smoking only this type of cigarette/cigar.

According to Sottera, In the near future, you will be allowed to smoke Njoy in airplanes and all public places because it doesn’t spread smoke but vapors, being based on a nicotine vaporization technology, containing no carcinogen compounds due to its no-burning principle.
As a normal cigarette contains tobacco, hundreds of additives, nicotine, glue and paper, the Njoy is based on water, propylene glycol, nicotine, a scent that emulates a tobacco flavor and a membrane to suspend the ingredients.



Another important thing you have to know is that the Njoy cartridge lasts as two packs each of 20 cigarettes; one cartridge set contains five cartridges and costs $24.95.
So after the calculations, you would smoke the equivalent of 20 cigarettes for just $2.49.