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What impressed this year at the annual MAX conference in Chicago were Adobe’s web apps, attracting the attention of more than 4,000 web developers, who now will have the opportunity to use simplified products based on Flash, Flex, Cold Fusion, and the Adobe Integrated Runtime.

Among others, Adobe announced the purchasing of Virtual Ubiquity, the creator of the Flex-based online word processor application Buzzword.
Share is a new document sharing service that will be available for free, while the company released also the beta version of Adobe Media Player, and is to release the beta version of Moviestar 9, Flash Lite 3 and Flex Builder 3.
Flex Builder will come with advanced data visualizations, caching, and new version of Flex Profiler.

Adobe also announced that it plans the releasing of Astro, the next generation of its Flash software, in 2008.
Astro will integrate Hydra, Adobe’s new image processing programming language.
Another plan for the future is the introduction of Adobe Pacifica, a service that will allow the integration of high quality voice, presence, and video into Flex and AIR apps.